WILKOMMEN
The digital world of Andrew Peter Carson. Curiosity. Armed & Lethal. From Newport, Rhode Island. Studied in Madrid, Berlin and Beijing - Thunderbird School Of Global Management & American University. Brander, Marketer, Social Media Marketer, Vision Builder, Experience Architect, Creative Problem Solver, Language Learner.
Crunchy Content
{ Marketing | Branding | Analytics | Linguistics | Creativity | Ancient Egypt }
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Stanford researcher: this mindset is the key to success @entrylevelrebel https://t.co/o7KdBEa1eZ via @Inc
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Want to click on pictures for science? Take this fun game/survey and help me out - https://t.co/tm2md15MPv
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Words are truly amazing, especially when you aggregate them! They have so much to say http://t.co/ltod5JXQcY
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700 food trucks - I’d have to say Seatle? #wingit
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Look what was in my @timehop! http://t.co/ho72gURYUa
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RT @Newsweek: "I have no more campaigns to run," some ironic clapping and laughter. "I know because I won both of them," Obama retorts.
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- Adobe
- Ancient Egypt
- better business decisions
- Brainstorm Brand
- Branding
- Branding Strategy
- Career Branding
- Career Marketing
- Careers
- Chipotle Cultivate
- City Of London
- Coca Cola
- Communication
- creative
- Creative Problem Solving
- creativity
- Cultivate Foundation
- Engagement Pieces
- Engagement Tactics
- Google Glasses
- Innovation
- limitions of innoation
- Linguistics
- Marketing Ethics
- Marketing Strategy
- Minority Report
- Mobile Apps
- MOOCs
- Online Classes
- Photobombing
- Profession
- Psycholinguistics
- Psychology
- Psychology of Marketing
- QR Code
- social media campaign
- Social Media Engagement
- Social Psychology
- TED Video
- Wearable Tech Convention
- YouTube
- Youtube
After sending out one outlandish job application (which received such strong praise & hiring-potential from employers) I decided to redouble my efforts. Cover letters can be such a hassle to read. I understand. Let's make them fun.
So right now I’m making my way though a book called Unconscious Branding by Douglas Van Praet and it shines a light on a lot of the problems with traditional marketing. He begins to argue that most of the traditional marketing tools only scrape the surface when it comes to unlocking behaviors and motivation.
Curiosity. Armed & Lethal.
{Brand & Marcomm Strategy | Social Media | Event Marketing | Vision Building}
A Conversation with Me
An Interactive "Pre-Interview" Video
Curiosity. As a young academic I was told I did not possess the mental aptitude for languages. I now have learned 8 foreign languages, lived and worked abroad in 3 countries, begun the process of publishing my own social media study and obtained 2 advanced degrees in Global Management and Branding from The Thunderbird School Of Global Management. These experiences have taught me the fruits of overcoming the expectations of others and the importance of allowing your curiosity to push your boundaries. Truly my natural curiosity is my best strength. It’s insatiable. It enables me to rapidly digest new information, decipher problems from every angle and throws me headlong in the search for what’s next.
Armed & Lethal. However the marriage of such curiosity with years of professional marketing experience turns the innocent puppy into a voracious German Shepard. From organizing the vision of a 500 person TEDx Youth with a 20 person staff over 11 months, overseeing successful marketing communications for multiple organizations and consulting for startup companies on their marketing & brand strategy, I enjoy a good marketing challenge. I bring to the table a background in quantitative marketing analytics (SEM, Google Analytics, AB Testing, Google Adwords, Marketing quantitative studies) but still understand the softer side of brand development and customer perception.
Past Branding & Marketing Projects
{Curiosity in action, armed with professional skills, delivering tangible results}
Chat with Previous Clients
{Proof of targets reached and value captured}
Core Capabilities
{Armed and ready to tackle marketing puzzles from every angle}
- Engagement Tactics
- Creative Problem Solving
- creative
- YouTube
- TED Video
- Social Media Engagement
- Marketing Strategy
- Social Psychology
- Linguistics
- Ancient Egypt
- creativity
- Psychology of Marketing
- Careers
- Innovation
- MOOCs
- Communication
- Minority Report
- social media campaign
- Marketing Ethics
- Cultivate Foundation